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Gaming influencers are the number one followed category among the hard to reach male 18-34 year old audience. [ESI]
42% of gamers said they have recently bought a product recommended by their favourite streamer.[Campaign]
Watching gaming streams is how 54% of online consumers engage with video games. [Campaign]
Over 2,500,000 potential customers are watching Twitch right now. [Twitch]
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